Industry
Food
Packaged Goods
Deliverables
Logo
Packaging
Social Media
Completed
2024
About
Feast Day is a women-owned brand specializing in elevated snacks crafted for discerning snackers who value high-quality ingredients and exceptional taste. Their products are available in specialty grocery stores, with plans to expand into larger chains.
Approach
The warm, vibrant gradient—transitioning from a fiery red to a softer hue—evokes energy, passion, and indulgence. It reflects the excitement of gathering around food while maintaining a refined, modern aesthetic that catches the eye on store shelves. The feminine sparkle motif symbolizes sophistication, joy, and celebration. The subtle starburst also hints at the sensory experience—light, crisp, and bursting
with flavor.
with flavor.